TECOTEC BRANDING

  1. PROJECT OVERVIEW

Re-design logo

Brand guideline

UI Website

As TECOTEC continued to expand its capabilities across engineering, technology, and industrial solutions, its brand identity no longer reflected the company's expertise, scale, and long-term vision.


The challenge was to create a cohesive brand system and redesign their website UI that could unify a diverse range of services, strengthen market credibility.


The new identity needed to communicate technical excellence while remaining flexible enough to support multiple touchpoints, including digital platforms, marketing materials, and corporate communications.

  1. BRAND GUIDELINE

  1. Logo usage

The TECOTEC logo is the primary visual identifier of the brand. Consistent use of the logo helps maintain a strong, recognizable, and professional brand identity across all touchpoints.


Category

  • Logo minimum size

  • Logo variations

  • Co-branding rules

  • Background color

b. Typography

We selected Inter as the primary typeface for the brand due to its exceptional readability, versatility, and modern character.

INTER

CHALLENGING, HIGH-IMPACT WORK

AT T3, OUR WORK IS CHALLENGING AND HIGH IMPACT.

As a team, our mission is to bring excellence in both design and manufacturing. Recognizing that quality holds varied

meanings for different customers, we are dedicated to committing and collaborating to design and implement the optimal solution.

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

ABC12

c. Color Palette

The brand color palette is designed to create a consistent and recognizable visual identity across all brand touchpoints.

  • Primary color palette

  • Secondary color palette

  • Accent color palette

Contact

Phone: 0783826569

Email: lddchau@gmail.com

Pinterest: Lê Châu

Create a free website with Framer, the website builder loved by startups, designers and agencies.